Marketing Strategies, Tactics, and Techniques: A Handbook for Practitioners
Marketing Strategies, Tactics, and Techniques: A Handbook for Practitioners
For professionals who feel lost in a forest of marketing and for students who need ways to organize and access what they are learning quickly, this is the guide and sourcebook for you. He explains several hundred proven marketing techniques, and defines essential and obscure marketing terms.
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Descrierea produsului
For professionals who feel lost in a forest of marketing and for students who need ways to organize and access what they are learning quickly, this is the guide and sourcebook for you. He explains several hundred proven marketing techniques, and defines essential and obscure marketing terms.
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