Fundamentals of Global Strategy: A Business Model Approach
Fundamentals of Global Strategy: A Business Model Approach
The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. This book deals with this topics.
PRP: 136.34 Lei
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122.71Lei
122.71Lei
136.34 LeiPrimești 122 puncte
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Descrierea produsului
The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. This book deals with this topics.
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