Principles of Pricing: An Analytical Approach. Rakesh V. Vohra, Lakshman Krishnamurthi

De (autor): Rakesh V. Vohra

Principles of Pricing: An Analytical Approach. Rakesh V. Vohra, Lakshman Krishnamurthi

De (autor): Rakesh V. Vohra

Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an analytic basis for making pricing decisions.

Citeste mai mult

-10%

transport gratuit

PRP: 632.31 Lei

Acesta este Pretul Recomandat de Producator. Pretul de vanzare al produsului este afisat mai jos.

569.08Lei

632.31 Lei

Primesti 569 puncte

Primesti puncte de fidelitate dupa fiecare comanda! 100 puncte de fidelitate reprezinta 1 leu. Foloseste-le la viitoarele achizitii!

Indisponibil

Descrierea produsului

Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an analytic basis for making pricing decisions.

Citeste mai mult

Detaliile produsului