Red to Black: The Art of the Corporate Turnaround
De (autor): Perry Anderson
Everywhere you look, businesses are closing their doors - both recent startups and long-standing establishments. No matter which statistics you read, it seems that the odds are against success for small-to-medium- sized businesses. Is closing the doors inevitable once the balance sheet reads red so many months in a row? Perry M. Anderson replies with a resounding No! This book offers hope and help to distressed business owners and managers in need of an immediate turn-around solution. Perry understands that it is not "just a business." Instead, it is the livelihoods that real families depend on. Appreciative of the urgency with which complex and high-impact decisions must be made, he delineates those tasks that must be done now in order to stave off the creditors, and the steps to undertake next in bringing the company back from the brink. In compassionate yet no-nonsense terms, Mr. Anderson shines a light through the shadow of bankruptcy onto the landscape of business turnaround.
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Everywhere you look, businesses are closing their doors - both recent startups and long-standing establishments. No matter which statistics you read, it seems that the odds are against success for small-to-medium- sized businesses. Is closing the doors inevitable once the balance sheet reads red so many months in a row? Perry M. Anderson replies with a resounding No! This book offers hope and help to distressed business owners and managers in need of an immediate turn-around solution. Perry understands that it is not "just a business." Instead, it is the livelihoods that real families depend on. Appreciative of the urgency with which complex and high-impact decisions must be made, he delineates those tasks that must be done now in order to stave off the creditors, and the steps to undertake next in bringing the company back from the brink. In compassionate yet no-nonsense terms, Mr. Anderson shines a light through the shadow of bankruptcy onto the landscape of business turnaround.
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